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Cake day: June 30th, 2023

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  • I think it’s less that they have found an “excuse” to raise prices (companies always want more money, that’s what companies do), and more that they have acquired the leverage to do so. Fast food restaurants have accumulated brand recognition and customers that are psychologically attached to their products. People are less used to cooking their own food and have less time with which they might do it. We are poorer in relative wealth terms, companies are richer and more vertically integrated, we are in a worse negotiating position.